Kevin Ham: The Man Who Owns The Internet
Before the current issue of Business 2.0, very few people had heard of Kevin Ham. And yet he is a giant among domainers. His domain enterprises generate approximately $70 million a year and he holds a portfolio of roughly 300,000 domain names. Still, it’s what many do not know about this man that [...]
Generic Domains Increasingly Used In Corporate Marketing Campaigns
The guys at SearchDomainsForSale.com have compiled a list of mostly generic domains that were recently used in the marketing campaigns of large corporations such as American Express, Boeing, Burger King, Dominos Pizza, General Electric, Microsoft, Pepsi and Unilever. The interesting thing is that these domains do not mention any particular brand or company name:
The purchase, [...]
Google CPA: Cash Cow or Free-For-All?
Google has been testing out a new advertising program. The program, Google CPA (CPA stands for Cost Per Action), is similar to the current CPC (Cost Per Click) options available with Google AdWords.
The difference is that, instead of advertisers paying for each click their ad receives, they would only pay for a click through to [...]
Microsoft Sues Competing Cybersquatters
In a return to anti-competitive strategies that got it into trouble with the U.S. justice department years ago, Microsoft is attacking its competitors like there is no tomorrow. This time, they go after competing cybersquatters, who, in cooperation with Google and Yahoo, apparently take a big bite out of Microsoft's domain typo profits.
As the Daily [...]
Microsoft Quietly Making Untold Millions
Assume for a second that you're among the almost 80% of people that use Internet Explorer to surf the web. You're looking for Lexus Financial Services. You know that their actual domain name is LexusFinancial.com. But for some reason you enter Lexus-Financail.com into your browser bar - and you're in good company, because millions of [...]
Marchex's Secret Weapon: Coming To A Domain Near You
Last month the Daily Domainer reported on Richard Rosenblatt's Demand Media gearing up to dramatically enhance its portfolio of domains with a powerful Web 2.0 community software.
Publicly listed competitor Marchex, Inc. (MCHX) is getting ready to launch its own secret weapon, the Open List search and content aggregation engine, across more than 100,000 Marchex-owned domains.
Open [...]
Generic Domain Owners Can Now Sell Their Traffic To The Highest Bidder
Have you ever dreamed of selling your domains' visitors to the highest bidder without having to worry about declining click-through rates and pay-per-click revenues?
Sendori, a new service that was recently announced on Techcrunch, aims to connect advertisers with owners of generic domains. The company's concept is simple yet ingenious: